SEO stands for Search Engine Optimization.
What? You want more information? Ok then….
Basically, the way Google ranks websites is to look at how many other websites link to a website and use that as an estimate of how popular the website is. They then rank that website accordingly.
So in effect, the more websites you have linking to your own website, the higher Google will rank you because it sees your site as being popular.
That’s why people use SEO services to further enhance a websites position in Google. SEO will generally involve making sure the site is properly optimized and that it has the right amount of backlinks. These backlinks need to be ordered in a certain way so that it looks natural and won’t trigger any penalties with Google.
The perfect SEO is optimizing a site, getting the right backlinks and finally getting those top 5 spots in Google!